Here's the full interview in English
Please tell us a
summary about your work history?
I’ve graduated on Academy of Arts, Graphic design department,
Novi Sad, Serbia and been working on different projects in culture and
publishing since then. I love to read, and my friends are mostly poets and writers,
so this field of design came spontaneously.
In what shape and
form sketching has been appeared in your life?
I’ve been always sketching, in school, and after, when
making ideas for work.
In your opinion
what’s the difference between a sketcher and a designer?
Well, you can use sketching in design, like one step to
get to the finished work. You just have to rethink your idea, bring it to life,
not to leave it half made.
Does it have any
difference?
Yes, of course. Sketching gives you so much freedom to
try quickly what you want, and I do it mostly by hand, then transfer it to a
computer.
Does your design
inspiration comes from your personal experience of life?
Yes, from the people I meet, places I have visited, country
that I live in, and all that shaped my personality.
If not so where
they comes from?
Also I am inspired by the works of other artists, not
only designers, but film directors, writers.
Who has had the
most impression on your design?
I am not sure, it is certainly a group of people, my
teachers at the beginning, who opened the new world for me, then people whose
work I admire very much, and now my colleagues all around the world whose work
I have the chance to see on internet and on international exhibitions.
What’s the
philosophy of your life?
I have no plan, just go with the flow.
What’s the
philosophy of your designing?
To work something you believe in, to work for the good
cause, to help someone with what you do, to change a little bit you can.
What are your best
personal achievements?
When I help people, friends, when I work for some idea
with whole my heart, this is my best personal achievements, and I try to do it
more. I used to think earlier more about career, about personal goals, but what
really matters to me now is to be self aware, and to do your best to help
others in a way you know best.
Do you have personal method? Basically, do you believe
personal method in graphic design?
I don’t know, I think it is an individual thing. I like
to see how artist develops, not to be stucked in some kind of mannerism, to
experiment and to explore.
What is your feeling if a student imitates your
personal method or designed based on your designs in graphic design?
Well, I think that Picasso said „Good artists copy, great artists steal“. And Jarmusch added „Nothing
is original. Steal from anywhere that resonates with inspiration or fuels your
imagination. Select only things to steal from that speak directly to your soul.
If you do this, your work (and theft) will be authentic. Authenticity is
invaluable; originality is non-existent. And don’t bother concealing your
thievery - celebrate it if you feel like it. In any case, always remember what
Jean-Luc Godard said: “It’s not where you take things from - it’s where you
take them to.“
What is your sight
about loyalty to the indigenous culture and identity in graphic design?
I think that’s OK. But I also think that design is universal, and because so
easy to understand globally, and it is a true magic when you can make something
so understandable in your culture and in the world. To make something very
personal and your own and also universal.
What do you know
now which you wish you knew in the past?
How to deal with different clients, to appreciate my work more, but I’m still
working on it.
What part of your
work you hope to be discovered in the future?
I hope, humanity.
What topics
attracts your intention more?
Socially engaged topics. Theatre and film.
What is the last
work which draw your admiration?
I admire the work of
Peter Bankov every day, he is such a
prolific artist, it amazes me how he is always curious and there’s always
freshness, excitement and unbearable lightness in what he does.
When you're
working?
When I am freelancing, usually I work in the afternoon,
or at night.
Who is your
favorite Graphic designer?
For years it was Tadanori Yokoo, Japanese poster
designer, he was such a revelation for me. I love the psychedelic design from
the Sixties, and also Polish and Czech film posters. But now, it’s hard to
tell. I actually now really admire people that try to bring together designers,
on exhibitions, or websites like this one is. Designers from Iran, Behnam
Raeesian and Hamid Nejati invited me to participate on some exhibitions that they
organized, and really surprised me with such a live and emerging graphic design
scene in Iran, on which I am very grateful.
What attracted you
to the story further?
I guess now, it is an addiction
For those who want
to work Graphic design What advice would you turn?
Work and believe in yourself and what you do, and make
design for what you believe in.
Now what are you
doing?
Answering your questions :)
aaand working on some new book covers, stay tuned! :)
